Bodek and Rhodes Adds Next Level to Brand Portfolio

June 23, 2010

Bodek and Rhodes, Philadelphia, recently announced it has added Next Level Apparel to its brand offerings.

The company will be the only national wholesaler to carry Next Level's contemporary fashion T-shirts through 2011. Among the 13 styles offered will be men's, ladies and girls T-shirts, as well as long-sleeve thermals.

While the company traditionally changes its brand lineup at the end of the year with a new catalog, Next Level was added mid-year to give cutomers the best opportunities to sell, according to Mike Rhodes, president, Bodek and Rhodes.

According to Mary Ellen Nichols, director of marketing communications, Bodek and Rhodes, the company chose Next Level to add to its brand portfolio because of its fashion-focused styles, appeal to a wide audience, soft feel and generous cuts of its fabrics.

Next Level's addition gives Bodek and Rhodes 38 brand choices for its customers.

For more information, visit BodekandRhodes.com. - J.L.

 



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