Roland DGA Partners with Richard Childress Racing

December 03, 2010

Roland DGA Corp., Irvine, Calif., has partnered with Richard Childress Racing (RCR), Welcome, N.C., as its exclusive printer manufacturer, according to the company.

“We are honored to partner with Richard Childress Racing,” says Dave Goward, president and CEO of Roland DGA Corp. “Years of prestigious wins have made RCR a NASCAR legend and favorite among racing fans everywhere. We look forward to sharing in the excitement of this amazing organization.”

As part of the partnership, Roland DGA will outfit RCR’s new state-of-the-art graphics center with its wide-format inkjet printers and printer/cutters, including SOLJET PRO III XC-540MT and VersaCAMM VS inkjet printer/cutters, which feature the company’s Metallic Silver ECO-SOL MAX ink, according to the company.

Through the partnership, RCR will open its campus-like facility, located in Welcome, N.C., to Roland for training classes, dealer meetings, product demonstrations and other events. In addition, RCR will offer additional support to Roland advertising and marketing campaigns, according to the company.

For more information, visit rolanddga.com. — S.G.



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