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INDUSTRY NEWS
Roland Expands U.S. Creative Center GallerySeptember 06, 2011
Located in the company’s headquarters city of Irvine, the Roland DGA Creative Center is divided into five themed sections and includes more than 100 exhibit items. Additionally, the Creative Center brings together the work of Roland customers focused on a wide range of creative disciplines, including screen printers, sign makers, label makers, fabric decorators, interior designers, product designers, fine artists, package designers, engravers, jewelry makers, vehicle graphics designers, movie and television set designers and more. Recent additions to the Creative Center include the “Roland at the Movies” and “Roland at Work” exhibits, according to the company. The “Roland at the Movies” exhibit features the graphics of Martin T. Charles, owner of SagaBoy Productions and Hollywood film graphic designers. The exhibit includes a video kiosk where guests can view film clips and images of Charles’ work from movies, including “Miami Vice,” “Public Enemies,” “Charlie Wilson’s War” and “Leatherheads.” Replicas of the film sets are also featured, including a wrapped art deco elevator from the “Leatherheads” set and faux marble walls from the 1930s bank décor featured in “Public Enemies.” A counter display features movie posters produced by Luma Brite™ of Ormond Beach, Fla., combining Roland inkjet prints with Luma Brite’s illumination technology. Additionally, AoSA of Huntington Beach, Calif., created sublimated theater drapes designed by Roland’s creative team. The “Roland at Work” exhibit showcases some of Roland’s inkjet, engraving, vinyl cutting and 3-D technologies, including a floor wrap printed completely with Roland metallic silver ink. Featured exhibit items include real-world examples of UV-printed package prototypes created by Lava Partners of Irvine, Calif., 3-D milled items and engraved awards, gifts and glassware produced by Roland designers and production experts, and a series of personalized watches produced on the MPX impact printer by Montrehologramme, Quebec, Canada. In addition to these two new exhibits, existing Creative Center exhibits have been expanded with new graphics including, an authentic Roland drum set that has been wrapped by Iconography, Los Alamitos, Calif., as well as an official Richard Childress Racing NASCAR #29 Budweiser car hood, printed with Metallic Silver Eco-SOL MAX ink, according to the company. For more information, visit rolanddga.com. — S.G. RECENT HEADLINES
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