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INDUSTRY NEWS
Soffe Debuts New Men's LineNovember 01, 2011
Short for "Extreme Training since 1946," the collection, inspired by the all-American hero, is in celebration of the company's long history supporting the United States military. Currently, the company manufactures training apparel for all branches of the U.S. military and supplies retail locations on military bases throughout the world. The XT46 collection brings this extensive expertise in Special Forces training products to the American consumer for the first time. The collection also highlights Soffe's support of the Wounded Warrior Project by featuring this cause on XT46 apparel hangtags, according to the company. Made with moisture-management fabrics, XT46 optimizes the physical training experience, with garments constructed to allow freedom of movement rather than restriction. Inspired by those in combat, Soffe incorporates accents of military camouflage in each garment of the XT46 collection, according to the company. In addition, the company has dedicated part of its website to XT46, with training tips, survival guides and video content. This information also is available at XT46.com. For more company information, visit soffe.com. — S.G. RECENT HEADLINES
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