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INDUSTRY NEWS
Wilcom, ColDesi Ink Distribution PartnershipSeptember 13, 2011Wilcom Intl., Sydney, recently announced that it has signed a distribution agreement with ColDesi, Tampa, Fla. Under the agreement, ColDesi will distribute Wilcom’s embroidery software, such as EmbroideryStudio, DecoStudio and DecoStudio Lite, in North America. The partnership is expected to increase Wilcom’s reach within the North America custom decorator market dramatically, according to the company. “We believe this new partnership will be beneficial for Wilcom and ColDesi in terms of our long-term growth,” says Martin Kristiaman, CEO of Wilcom Intl. “Our strength had always been in our products and our post sales support. By combining ColDesi’s experience and coverage in the North American market, we expect to be able to deliver the benefits of Wilcom solutions and services to a much greater portion of the decorator industry.” For more information, visit wilcom.com.au. — S.G. RECENT HEADLINES
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